Yard yakka is all in a day’s work for fourth generation Barossa grape grower Josh Pfeiffer, born and raised on the iconic Penfolds vineyard.

Now running his own wine business, the Barossa Wine Cartel, Josh puts his 79 Series Toyota Landcruiser to some pretty serious use from dawn to dusk, and says his Maxxis RAZRs have proved themselves the perfect match for both work and leisure.
While a vineyard lifestyle may look romantic, Josh admits it’s a real labour of love and having a vehicle and tyres that stack up and go the distance is an absolute necessity.

“I’ve been on RAZRs for about 14 months now and can honestly say they’re definitely the best tyres I’ve ever had — they work and play hard! They’ve already done close on 40,000km on Barossa bitumen as well as covering plenty of off-road both locally and interstate. I’m extremely happy with them on every surface including sand, rocks, and dirt.”
As a family man with two small boys (and a third on the way!), Josh says tyre reliability is as important when he’s on the road as on the farm.

“The RAZRs show really aggressive grip on-road – while giving a supremely comfortable ride, and they’re extra safe which is good for peace of mind”.
He adds that their extreme durability was really evident on a recent family camping trip to the formidable rocky Bendleby Ranges (in the Southern Flinders Ranges). “Usually tyres would chip badly in that type of landscape – but the RAZRs came off totally unscathed!”
Likewise, a trip to Double Island Point (with a trailer on back) was no problem for the RAZRs who took the load and plenty of sand they encountered in their stride!

Back on the vineyard, bottling of Josh’s first vintage (of a Rose, White wine and genuine Barossa Grenache) is now underway.
“Producing wine in the Barossa is a real family and community experience and even my little boys are getting into the way of life early and lending a hand.”
And with Josh’s sights set on many more vintages for his cartel as well as running his own vineyard one day in the near future – those RAZRs have plenty more work to do.
